He doesn't even take advantage of one of the more basic perks of running the world's largest brewer: free beer. Brito asks that all employees' performance be monitored constantly and formally reviewed each year, according to the Financial Times. He reportedly doesn't hesitate to let go of employees who aren't up to par if they don't improve in six to nine months.
Mediocre people attract more of the same. Brito and CFO Felipe Dutra lost their annual bonuses in after the brewer saw its first decline in core earnings since its formation, according to the St. Louis Business Journal. AB InBev already owns The move comes at a time when the company's beer sales by volume in the US are seeing a decline. Part of that can be attributed, as Business Insider's Kate Taylor previously reported , to millennials' shifting interests: They are simply not drinking as much beer as past generations did.
For you. World globe An icon of the world globe, indicating different international options. Get the Insider App. Click here to learn more. A leading-edge research firm focused on digital transformation. Good Subscriber Account active since Shortcuts. Account icon An icon in the shape of a person's head and shoulders. Together, the company would dominate global beer sales with nearly 30 percent market share, three times its next rival, Heineken.
Thirty are in Latin America. The company has been positioning itself for expansion in the developing world for years. Revenues from Latin America for example have increased 6 percent on an annual basis over five years, and over 30 percent growth in international brands in the area, according to a recent earnings call.
The continent is one of the world's strongest emerging markets for beer sales. It's forecast to make up 33 percent of SABMiller's total global sales in fiscal , up from 18 percent in One questionable spot in growth for the brewing behemoth may be China, where the economic slowdown threatens beer sales.
SABMiller co-owns Snow, of which That's 21 percent of the nation's beer consumption by volume and makes Snow the world's largest-selling beer. But intense competition there makes turning a profit tricky. According to the company, 40 to 45 percent of those synergies should be realised from lowering costs. The additional 55 to 60 percent would come from reduced selling, administrative and general expenses in the next three to four years.
The decision by the Justice Department to block the deal represented the first real obstacle to a worldwide beer industry which has been consolidating for a number of years.
As a result of the consolidation process, the beer industry has been reduced to few major, multinational companies that own most of the big name brands. AB InBev has been one of the most active in the acquisition market, completing over 15 takeovers since
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